Video: Jaguar's BMW M5 Rival, the new 2010 XFR V8 with 510HP

The XF we've all been waiting for, the new supercharged XFR, was finally revealed at this week's Detroit Show. Fitted with Jag's new direct-injection 5.0-liter V8 and a Roots-type supercharger, the 510-horsepower strong XFR goes from 0 to 100 km/h (62 mph) in 4.9 seconds, or 0.2 and 0.4 seconds slower than its arch rivals, the BMW M5 and Audi RS6 respectively. If you hit the jump, you can watch the XFR in Jag's new promotional video. Unfortunately, for reasons that we fail to understand, Jaguar did not include any audiobites from the XFR's supercharged V8 engine, which is a pity as other than that, the film is overall entertaining.