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One issue is customer service, or rather a level of customer service that fails to differentiate Lexus from its competitors. As business owner and Lexus customer Maggie Lin explains: “Nothing stands out from Lexus's service. I don't feel there's anything special compared with what Audi has been doing. They are more or less the same.”
It’s one of the reasons Lexus’s Chinese arm has sent two of its top managers to the United States to learn how things are done at the brand’s North American operation. According to J.D. Power, Lexus sold just a fifth of market leader Audi’s sales total for 2010. That’s just 49,000 vehicles to the latter’s 236,000. There’s also the issue of consumer tastes.
It’s a great bit of advertising and holds up pretty well even today. There is one question that many would-be Lexus owners may be asking themselves today: are the cars still as good as they were back then? Has engineering perfection über alles survived twenty years of market reinvention and product development?
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For those of you too fried to remember, Toyota had a bit of a flub a couple years ago regarding unintended acceleration in some of its vehicles; the problems were originally blamed on floor mats, poorly designed pedals, and driver error.
Currently, plaintiffs and their attorneys are still fighting for a proper explanation and compensation even though "the [U.S.] government's comprehensive review of Toyota's source code found no electronic causes of [unintended acceleration] in Toyota vehicles."
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Next up on our motorshow calendar is the 2011 New York Auto Show in late April, where we’re expecting several world premieres, including a new concept car from Lexus. The Japanese automaker made the announcement today through its Twitter channels with a rather vague note: “LF-Gh: LF = Lexus Future. h = hybrid. G = ...”.
The company also stated in an invitation to the press that the concept “will present a glimpse into the future of Lexus design.” We’re assuming the ‘G’ stands for a prototype version of the next generation of the GS premium sedan but we’ll know more within the next couple of weeks.
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According to Infiniti, the 2012 M Hybrid directly challenges “the notion that you can’t have great performance and great fuel economy” adding that its model is the only car in America that delivers 360 horsepower and 32 miles-per-gallon (highway) – combined fuel economy is rated at 29mpg.
There’s no mention in the commercial on the model that single handedly made hybrids a household word bringing the technology to the masses – we’re talking of course about the first generation Toyota Prius.
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More specifically, Toyota is recalling approximately 20,000 Lexus GS 300 and GS 350 All-Wheel Drive vehicles from the 2006-2007 model years to modify the shape of the plastic pad embedded in the driver’s side floor carpet. According to the company, if the floor carpet is not properly replaced in the correct position after a service operation, it is possible that the plastic pad embedded into the floor carpet may jam against the accelerator pedal and keep it from returning to the idle position.
It’s all rather depressing, really, especially in the aftermath of the Global Financial Crisis. Take one man who bought an AU$80,000 Lexus on credit shortly before he lost his AU$110,000 job. Or the woman who signed her name on a car loan for her and her husband, only to have him leave her and get stuck with the debt. "They repossessed the car, but they still want [AU]$25,000. I don't know what to do,” said the 34 year-old.
Auto shows seem to have become risky business for car manufacturers. After the BMW 750i that was stolen at the Detroit motor show earlier this year, now more disturbing news comes from the Chicago Auto Show, where the Toyota booth attracted unwanted attention.
According to local newspapers, seven new Toyota models had their interiors vandalized by three young men, aged 20, 21 and 28. We don't know what really caused this deviant behavior, but one report attributes it to the fact that the three vandals were allegedly angry "about American jobs going overseas".
And it seems they wanted the Japanese cars to suffer badly, judging from the tools they used - screwdrivers and razor knives. The three young men were arrested on Wednesday evening before the show's closing time when guards noticed them acting suspiciously around a Toyota Camry. The mess they made inside the seven cars is substantial: dashboards were left smashed and ripped, seat upholstery sliced, windshields scratched, speakers cut open and turn indicators broken.
According to the police, the damage to the cars is estimated at $30,000. Interestingly, they had no preference for a particular model, vandalizing a Camry, a RAV4, a Land Cruiser, a Prius, two Tundras and one Lexus ES350. Funny thing, no accelerator pedal or floor mat were damaged...
Lexus has unwrapped the limited run 2011 IS 350C F Sport Special Edition convertible, which is set to go on sale in the U.S. later this month. Only 175 units will be built, each carrying a $55,120 (not including $875 destination) sticker and some styling and performance upgrades over the standard model.
The limited run hardtop convertible comes in a choice of two new colors (Starfire Pearl or Obsidian), and features bi-Xenon headlights with LED daytime running lights, special exterior badging and 19-inch alloys in a dark graphite finish, wrapped around in 225/35 Michelin Pilot Sport tires. Heated and ventilated black-red leather sport seats with red stitching plus a new wood trim spice up the cabin.
Lexus is also offering a comprehensive standard equipment package, which includes navigation, Bluetooth connectivity, rear back-up camera, voice command, Lexus Enform telematics system with Safety Connect and various XM services.
To improve handling, the Japanese brand's engineers fitted the F Sport model with new Bilstein shock absorbers, shorter springs and a sway bar.
“The F Sport Special Edition builds on the IS 350C and takes the fun of the convertible up another notch,” said Mark Templin, Lexus Division group vice president and general manager. “The racing inspired F Sport accessories on this car were precision engineered specifically for this vehicle, allowing us to provide performance without compromise.”
According to local newspapers, seven new Toyota models had their interiors vandalized by three young men, aged 20, 21 and 28. We don't know what really caused this deviant behavior, but one report attributes it to the fact that the three vandals were allegedly angry "about American jobs going overseas".
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